Publications

 

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Created: 13. 3. 2017
 

CONTACT AND INFORMATION

AAAD Publishing House
Editorial Department – Sylva Macková
+420 251 098 121
mackova@vsup.cz

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nám. Jana Palacha 80
116 93 Prague 1

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Created: 13. 3. 2017

CATALOGUE
(only foreign language and bilingual titles)

2016

Title: … Gottfried Semper: Wissenschaft, Industrie und Kunst
Subtitle:
Original title: Gottfried Semper: Věda, průmysl a umění
Original subtitle:
Book language: Czech-German bilingual edition
Editors: Lada Hubatová-Vacková, Tomáš Zapletal
Designed by: Štěpán Marko
Publisher: UMPRUM
ISBN: 978-80-87989-14-2
Selling price: 520 CZK
Binding: paperback
Number of pages: 240
Number of illustrations:
Annotation:
Commented translation of the German publication Wissenschaft, Industrie und Kunst by Gottfried Semper, originally published in 1852; the Czech edition was prepared by Lada Hubatová-Vacková and Tomáš Zapletal who also selected the accompanying pictures. The essay Science, Industry and Art was written directly in connection with the 1851 Great Exhibition in London and served as a reference document for all the subsequent influential works of Gottfried Semper (1803–1879), an architect and historicism theorist, as well as for the nascent field of applied arts. Applied arts, which Semper described back then on the background of the Great Exhibition, subsequently expanded from England and swiftly developed throughout the Continental Europe.  A dense institutional network of academies and museums of applied arts was gradually established. The translation of Semper’s essay is therefore essential for understanding the genesis of the “Kunstindustrie” concept and of the modern discourse on applied arts. The bilingual (Czech-German) edition of Semper’s “programme manifest” also includes expert postscripts written by Jindřich Vybíral and the editors. The above reasons instigated the Academy of Arts, Architecture, and Design in Prague (AAAD), whose identity and philosophy are built on Semper’s historical concept, to take charge of the first translation of the aforementioned essay into the Czech language. 

Title: … POP10
Subtitle:
Original title: POP10
Original subtitle:
Book language:
Editor: Petr Babák
Designed by: Petr Babák et al.
Publisher: UMPRUM
ISBN: 978-80-87989-08-1
Selling price: 304 CZK
Binding: paperback
Number of pages: non-paged book
Number of illustrations: only illustrations
Annotation:
The POP10 Catalogue is prepared on the occasion of the 10th anniversary of the AAAD Graphic Design and New Media Studio. Throughout its existence, this “Treasure Island” has been attended by many pre-eminent students, who have naturally brought the field of graphic design to reach new heights. The Studio commenced its activities by an ambitious, albeit perhaps slightly naive and utopian, Manifesto, which has nonetheless gained realistic outlines in the end. Several noticeable “graphic design groups” have formed within the Studio, such as Kolektiv, Mütanta, Deep Throat, Strčprstskrzkrk, Advancedesign, Okolo, Dip, Paralell Practice, Very Popular Office, Vajco and others. The Catalogue is a follow-up to the Treasure Island catalogue presented in the form of a mysterious box five years ago. It is being prepared by Petr Babák, Lukáš Kijonka, Jan Matoušek, Jaromír Skácel, Richard Rozhoň and Zdeněk Kvasnica.  

Title: … Textile and Experiment
Subtitle:
Original title: Textil a experiment
Original subtitle:
Book language: Czech-English edition
Editor: Jitka Škopová
Designed by: Petr Hrůza
Publisher: UMPRUM
ISBN: 978-80-87989-28-9
Selling price: 750 CZK
Binding: paperback
Number of pages: 256
Number of illustrations:
Annotation:
A bilingual catalogue of the AAAD Textile Design Studio presents a selection of student works from the years 2012 to 2016, experimenting with materials in ways uncommon for ordinary perception of textiles. The students created projects for various areas of textile design, both two- and three-dimensional, where textile is used either as traditional or alternative material.    Their creative works brought ideas and solutions that were not only novel, innovative, with great aesthetic value and applying expert knowledge, but also respected the principles of sustainable development and use of local materials and waste. Every so often, new “smart” materials are introduced to the market and the technological development opens new ways and areas for designing, manufacturing and use of textiles. Thanks to their specific knowledge of materials and textile techniques, textile designers are uniquely positioned to make use of such new alternatives. In addition to experimental approaches, the tuition at the Studio is focused on traditional textile techniques; repeating, infinite and solitary patterns; tapestry; and the area of art design. 

Title: OCH! Olgoj Chorchoj: Logic of Emotion
Subtitle:
Original title: OCH! Olgoj Chorchoj: Logika emoce
Original subtitle:
Book language: English edition
Editors: Lada Hubatová-Vacková, Rostislav Koryčánek
Designed by: Jiří Karásek, Tereza Pavelková (Marvil Studio)
Publisher: UMPRUM
ISBN: 978-80-87989-29-6
Selling price: 990 CZK
Binding: bound
Number of pages: 252
Number of illustrations:
Annotation:
Designers and architects Michal Froněk and Jan Němeček established an associated studio – Olgoj Chorchoj – in 1990.  Since 2000, they have been the Heads of the Product Design Studio of the Academy of Arts, Architecture, and Design in Prague. Olgoj Chorchoj is a leading studio in the given field both in the Czech Republic and worldwide. The book presents the professional development of Olgoj Chorchoj in the areas of design, architecture and exhibition management through authorial essays and a complete list of their works implemented to date. The works created by Olgoj Chorchoj in the period from 1990 to 2016 are symptomatic for presentation of the wider framework of the post-communist transformation (in the areas of applied design, academic art education, plant manufacturing and “restart” of the capitalist market economy). From the viewpoint of the history and theory of design, the activities of Olgoj Chorchoj are noteworthy given their initial inclination towards emotive postmodernism and the later shift to the plain and logical principles of neomodernism. The book is published on the occasion of a retrospective exhibition held at the Moravian Gallery in Brno, the Museum of Applied Arts (9 December 2016 to 16 April 2017). The texts were written by Tulga Beyerle, Andrea Březinová, David Crowley, Michael Horsham, Lada Hubatová-Vacková, Rostislav Koryčánek, Adam Štěch, Petr Volf, Jan Wollner. The catalogue, issued in the Czech and English language versions, is published in co-operation with the Moravian Gallery in Brno. 

Title: Heritage
Subtitle: Tradition, Innovation, Fashion
Original title: Dědictví
Original subtitle: Tradice, inovace, móda
Book language: Czech-English edition
Editor: Alice Klouzková
Designed by: Adam Uchytil
Publisher: UMPRUM
ISBN: 978-80-87989-19-7
Selling price: 490 CZK
Binding: paperback
Number of pages: 168
Number of illustrations:
Annotation:
The book presents the works of Alice Klouzková created within her postgraduate studies at the AAAD Fashion Design Studio. She focuses on the traditional Czech and Moravian techniques and their use in the contemporary fashion design. The author’s intention is to prove that rather than being obsolete, the techniques can find their use even as functional component of contemporary fashion design. Her main emphasis is on presentation of the modern innovative use of each technique. The book was prepared to accompany an exhibition held at the AAAD Gallery in November and December 2016. 

Title: Rony Plesl. My Flesh
Subtitle:
Original title: Rony Plesl. My Flesh
Original subtitle:
Book language: English-Czech edition
Editor: Adam Štěch
Designed by: Matěj Činčera, Jan Kloss (Okolo)
Publisher: UMPRUM
ISBN: 978-80-87989-18-0
Selling price: 600 CZK
Binding: paperback
Number of pages: 344
Number of illustrations:
Annotation:
The book My Flesh by Rony Plesl is published on the occasion of his professorial lecture at the Academy and his retrospective exhibition held in the Royal Summer Palace (Belvedere) at the Prague Castle. It provides an introduction to the author’s work, his inspirations and opinions on design and fine arts.  The book was edited by Adam Štech, a curator and art theorist, whose in-depth interview with Rony Plesl about art, design and life constitutes the first part of the book. The second part is dedicated to Plesl’s current work, consisting mostly of fine arts, and the exhibition which is currently held at the Prague Castle. The third part presents a selection of the author’s works since 1990 to date.

2015

Title: Rest in Peace
Subtitle: Guide to Czech Typographers
’ Graves
Original title: Spěte sladce!
Original subtitle: Průvodce po hrobech českých typografů
Book language: Czech-English bilingual edition
Author: Matyáš Machat
Designed by: Matyáš Machat
Publisher: UMPRUM
ISBN: 978-80-87989-17-3
Selling price: 400 CZK
Binding: paperback
Number of pages: non-paged book
Annotation:
The book tracks graves or places containing the scattered ashes of thirty-six outstanding personalities of Czech type design and typography. Each personality is given the space of two spreads that comprise a photograph of their tombstone or place containing their scattered ashes, a brief profile focused on their typographic work and a copy of frottage of the tombstone typography. The book is divided according to particular cemeteries or places where the personalities were buried or their ashes scattered; each of these sections is introduced by a double-page photography of the particular burial ground. By way of supplement there is a map insert that shows the precise location of graves or places containing the scattered ashes. 

Title: Three Hundred Treasures
Subtitle:
Chinese Porcelain in the Waldstein, Schwarzenberg and Lichnowsky Family Collections

Original title: Tři sta drahocenností
Original subtitle:
Čínský porcelán ze sbírek Valdštejnů, Schwarzenbergů a Lichnowských
Book language: English edition
Author: Filip Suchomel
Designed by: Štěpán Malovec
Publisher: UMPRUM
ISBN: 978-80-86863-66-5

Selling price: 700 CZK

Binding: bound
Number of pages:
512
Number of illustrations: 310
Annotation:
Chinese porcelain ware is contained in many major art collections worldwide. The Czech Republic also has interesting collections, which, however, have not previously been very well-known to the wider public. The boom in the trade of Chinese porcelain is linked to the discovery of the trade routes to China in the 16th century. Porcelain then became a popular artistic item that adorned the residences of the richest aristocrats in other European countries, as well as in our country during the reign of Emperor Rudolf II. Chinese porcelain can be found in a number of our castle and palace collections. The largest of these are mainly gathered in the former Waldstein, Schwarzenberg and Lichnowsky dominions, namely at Hluboká nad Vltavou, Český Krumlov, Mnichovo Hradiště, Duchcov and Hradec nad Moravicí castles. This publication is the result of the research project: "Chinese Applied Art from the Czech Collections", which aimed to professionally explore collections of Chinese applied art, handicraft, folk art and ethnographic items collected in Czech castles, palaces and regional museums. The book is produced in separate Czech and English editions. 

Title: A Strange House?
Subtitle: Architecture of German Bohemians 1848–1891

Original title: Cizí dům? / Ein fremdes Haus?
Original subtitle:
Architektura českých Němců 1848–1891 / Die Architektur der Deutschböhmen 1848–1891
Book language: Czech-German bilingual edition
Author: Věra Laštovičková
Designed by: Toman Graphic Design
Publisher: UMPRUM
ISBN: 978-80-86863-80-1
Selling price: 400 CZK
Binding: paperback
Number of pages: 348
Annotation: During the 19th century Czechs and Germans found themselves on opposite sides of the barricade in the process of development of civil and national society. Either nation strove to define and defend its own identity. Czechs continued to increase their social status, while Germans struggled to keep their position. Architecture bears most remarkable testimony to their aspirations, evident especially in buildings closely connected to the national cause: German association houses, German theatres, German town halls, Turnverband gymnasiums, Lutheran or Old Catholic churches. The book not only outlines the work of German Bohemian architects but also describes the character of town architecture in the former German-speaking areas. Its primary aim is to find an answer to the question of how the German Bohemians’ architecture contributed to formation of their national consciousness in the turbulent period from the revolution of 1848 – called the Spring of Nations – up to the opening of the General Land Centennial Exhibition which was held in 1891 and featured just one nation of the Czech lands – Czechs. In the 1850s it was not important yet whether the project of a Czech national theatre should be designed by an architect of German stock, while by the end of the century two rival parties stood against each other. Was there really a gap between the Czech and German achitecture, though? 

Title: Building a State
Subtitle:
The Representation of Czechoslovakia in Art, Architecture and Design

Original title: Budování státu
Original subtitle:
Reprezentace Československa v umění, architektuře a designu

Book language: Czech-English bilingual edition
Author:
Milena Bartlová, Jindřich Vybíral et al.
Designed by: Jan Čumlivski
Publisher: UMPRUM
ISBN: 978-80-87989-01-2
Selling price: 570 CZK
Binding: paperback
Number of pages: 520
Annotation: With select exhibits of various art media on display, this exhibition shows the ways in which Czechoslovakia was presented in 1918–1939 and 1945–1992 as a state entity, and how the visual arts and its institutions played a role in representing the country. The list of art media is extremely broad and ranges from small- and large-scale oil paintings and bronze sculptures to prints, photographs, installations, and architectural models and plans, to films and even product design, exhibition design and organization, and the clothing made by the Centre for Folk Art Production (ÚĽUV). Instead of the usual art-history canon, this exhibition will present a cross-section of the true form of the period’s visual history. The exhibition will include the publication of a large catalogue with abundant pictorial documentation and interesting essays. Accompanying programs will be geared toward both children and youth, and the older generations – the witnesses of Czechoslovakia.

Title: K.O.V. Studio – Concept, Object, Meaning
Subtitle:
Seven Years
Original title: Ateliér K.O.V. – Koncept, Objekt, Význam
Original subtitle:
Sedm let
Book language: English-Czech bilingual edition
Author: Eva Eisler (ed.)

Designed by: Petr Bosák, Robert Jansa
Publisher: UMPRUM
ISBN: 978-80-86863-81-8
Selling price: 600 CZK
Binding: paperback
Number of pages: 240
Number of illustrations: 271

Annotation: The book features selected student projects of K. O. V. Studio from the period of 2007–2014 and constitutes a document and testimony of an ongoing creative process, of conceptual and analytical thinking, of searching for the essence of things in between art and design… The studio headed by Eva Eisler trains jewelers and designers, and makes students understand the significance of even the smallest details or fragments of a complex structure and their role in the overall framework in relation to design, architecture and fine arts. Students get the chance to experiment with various materials, applications and technological procedures thus later they have a large range of professional options in their field. The publication contains texts written by prominent Czech and foreign experts (Helen W. Drutt, Eva Eisler, Toni Greenbaum, Lada Hubatová-Vacková, Petra Matějovičová), documentation of installations, workshops and training abroad as well as an overview of the studio activities and achievements.

Title: Modfolk. Modernity in Folkness
Subtitle:
Studio of Fashion and Footwear Design of Liběna Rochová at UMPRUM
Original title: Modfolk. Modernita v lidovém
Original subtitle:
Ateliér designu oděvu a obuvi Liběny Rochové na UMPRUM

Book language: Czech-English bilingual edition
Author:
Lada Hubatová-Vacková (ed.)
Designed by: Štěpán Marko
Publisher: UMPRUM
ISBN: 978-80-87989-10-4
Selling price: 250 CZK
Binding: paperback
Number of pages: 128
Annotation: The catalogue features the new collection created at the UMPRUM Studio of Fashion and Footwear Design headed by the distinguished fashion designer Liběna Rochová. The Modernity in Folkness collection draws on research on history of folk craft and vernacular architecture and deals with numerous patterns and photographs from the UMPRUM library. It focuses on the correlation of folk craft and modernistic design, i. e. on typology of simple patterns and construction solutions. The Modernity in Folkness collection constitutes a follow-up project to the much acclaimed fashion collection Simple for Simple 2013 (Bohemia Collection). The catalogue accompanied the exposition held at the Jurkovič Villa in Brno (26. 6. – 1. 11. 2015). It is complemented by an essay written by Lada Hubatová-Vacková, Liběna Rochová’s account of the genesis and process of creation of the fashion collection and profiles of the represented authors. 

2014

Title: Second Nature
Subtitle:

Original title: Druhá příroda
Original subtitle:
Book language: Czech-English bilingual edition
Author: Ondřej Dadejík, Pavel Sterec
Designed by: Jan Brož, Michal Landa (Parallel Practice)
Publisher: UMPRUM
ISBN: 978-80-86863-86-3
Selling price: 300 CZK
Binding: paperback
Number of pages: 126
Annotation: The book Second Nature deals with the phenomenon of “politicized” nature. It treats of woods that were designed and planted by people as memorials or monuments and it discusses boundaries between the natural and the man-made. It tries to pinpoint and acknowledge the tension that arises between nature shaped for ideological purposes on one side and natural environment that surrounds and naturalizes it on the other side. This conflict constitutes the essential topic of the book and does not appear to be a call for “resigned” return to virgin state but to be a driving force of a creative process – of a new creation. The topic is developed through a case study that aims to grasp the phenomenon of woods planted in various times at various places so as to manifest a particular political message or become a monumental allusion. The book contains photographs of woods planted in the mid-20th century and shaped as words Hitler (the Czech Republic), Tito (Bosnia and Herzegovina) and Lenin (Belarus), and also of the Forest of the Martyrs (Israel). The last set of photographs documents planting of the new Forest of Growth (the Czech Republic). The book gradually explores fascination of wood as natural environment, of wood as a monument and ruin and, finally, as art motivated by this fascination and it tries to capture or to recreate this effect. After all, even the structure of the book reflects the contradictions that we perceive in these woods (www.facebook.com/Druha.priroda).

Title: Catalogue of Ceramics and Porcelain Studio 2011–2014
Subtitle:
Original title: Katalog Ateliéru keramiky a porcelánu 2011–2014

Original subtitle:
Book language: Czech-English bilingual edition
Author:
Maxim Velčovský, Milan Pekař (eds.)
Designed by: Jan Buchtela, Vojtěch Říha
Publisher: UMPRUM
ISBN: 978-80-86863-85-6
Selling price: 20 CZK
Binding: paperback
Number of pages: non-paged book
Annotation: The catalogue features a selection of the best student projects created at the Ceramics and Porcelain Studio in recent years. This bilingual catalogue serves as presentation of the studio both in our country and abroad (e. g. at the Venice Biennale or the Salone Internazionale del Mobile in Milan etc.). The idea is to give wider publicity to this field and point to the potential of creation and experimentation. The publication contains an introduction written by Maxim Velčovský, the head of the studio, and an essay written by Milan Hlaveš, the head of the collection of glass, ceramics and porcelain at the Museum of Decorative Arts in Prague. However, the core of its contents is the visual documentation of student projects that are most illustrative of the purpose of the studio. Each photograph represents a “miniportrait” of a particular author, including information about the project, material, technique and concept of the work.

2013

Title: Friedrich Ohmann
Subtitle: The Reinvention of the Baroque and the Beginnings of Modern Architecture in the Czech Lands

Original title: Friedrich Ohmann
Original subtitle:
Objev baroku a počátky moderní architektury v Čechách / Die Entdeckung des Barocks und die Anfänge der modernen Architektur in Böhmen

Book language: Czech-German bilingual edition
Author:
Jindřich Vybíral
Designed by: Tomáš Nedoma
Publisher: UMPRUM
ISBN: 978-80-86863-72-6
Selling price: 300 CZK
Binding: paperback
Number of pages: 352
Annotation: The architect Friedrich Ohmann (1858–1927) was the first professor of architecture at the School of Applied Arts in Prague and a prominent representative of late Historicism and early Modernism in the Czech lands. During the decade of his academic career in Prague he played a significant part in awakening interest in the Czech Baroque. The exposition and publication feature his work in the Czech lands and the idea of modern architecture that Ohmann asserted at the turn of the 19th and 20th century: he preferred synthesis of historical themes creatively reinvented in accord with the demands of modern life to reduction of forms and adaptation to rationalism of civil engineering.  

Title: More Work
Subtitle: Studio of Graphic Design and Visual Communication / Student works from the years 2006–2013

Original title: More Work
Original subtitle:
Ateliér grafického designu a vizuální komunikace / Studentské práce z let 2006–2013
Book language: Czech-English bilingual edition
Author: team of authors

Designed by: Kristýna Greplová
Publisher: UMPRUM
ISBN: 978-80-86863-74-0
Selling price: 300 CZK
Binding: paperback (in a special box)
Number of pages: 600 (volume 1, 2)
Annotation: The comprehensive two-volume publication More Work documents various attitudes of particular students and their search for unbeaten paths. Their solutions to thematic tasks are often daring or even provocative but always feasible. The UMPRUM Studio of Graphic Design and Visual Communication trains students for work in all fields of graphic design as independent creative personalities capable of complying with graphic assignment, communicating in the given space and perfecting the given task down to the smallest detail. Students of the Studio of Graphic Design and Visual Communication headed by Professor Rostislav Vaněk carried out not only academic projects but also created e. g. visual styles for various institutions. The book More Work contains a large range of visual and textual materials and tracks the past seven years of the Studio activities. It won a prize at the Most Beautiful Book of the Year 2013 competition and at the European Design Awards 2014, too. 

Title: National Style
Subtitle:
Arts and Politics
Original title: Národní styl
Original subtitle:
Kultura a politika
Book language: Czech-English bilingual edition
Author: Vendula Hnídková

Designed by: Matěj Činčera, Jan Kloss
Publisher: UMPRUM
ISBN: 978-80-86863-62-7
Selling price: 150 CZK
Binding: paperback
Number of pages: 192
Annotation: The National Style entered the Czech art scene at the end of WWI, when the feeling of victory was so intense that it stimulated and confirmed new content in one branch of Czech art, craft and architecture. The ambition to establish a kind of Czech national culture on the state platform was motivated by the effort to give the Czechoslovak Republic a fundamental and predominantly Slavic character. Pavel Janák, Josef Gočár and František Kysela, Czech architects and the main personalities behind the National Style, aimed at developing specific features and ways of expression which would be inspired by the local temperament. However, the artists did not attempt at direct “quotation” of the motives one can find in ethnographic materials; their pursuit was to translate the essence of folk art into their own work using their personal style. In the first half of the 1920s, the original enthusiasm for the National Style was beginning to be attacked and criticized by the followers of the international avant-garde centered around Karel Teige. The National Style´s short existence was ended by the Paris Expo after which Janák and Gočár abandoned the ornamental approach, which at that point was surviving only at certain state schools and in the work of some regional architects.

2011

Title: … and the Chinese Cliffs Emerged out of the Mist
Subtitle: Perception and Image of China in Early Photographs
Original title: … a z mlhy zjevily se útesy čínské
Original subtitle: Obraz Číny v prvních fotografiích
Book language: English edition
Author: Filip Suchomel, Marcela Suchomelová
Designed by: Štěpán Malovec
Publisher: UMPRUM
ISBN: 978-80-86863-19-1
Selling price: 100 CZK
Binding: bound
Number of pages: 296
Number of illustrations: 124
Annotation:
The book introduces the reader to the topic of depictions of China, its inhabitants and life and customs in the 19th century in photographs and in illustrations in contemporary magazines and books. The essays track in detail the gradual transformation of this documentation in the usage of the new media of photography and the establishment of its role as a model for improving the recording of daily life and customs. The book deals at great length with the boom of photography in several Chinese open ports as well as in other important Chinese locations where, apart from views of the landscape and cities, posed images of local people were taken. Foreigners, namely Europeans and Americans, focused on the production of photographs but soon the first local photographers also started their own thriving photographic studios. The authors also discuss the contemporary travel literature, mainly that which was available at that time in Central Europe. One part of the book is a comprehensive catalogue with detailed descriptions of 124 photographs from the collections of the Moravian-born Erwin Dubsky and Heinrich Wawra who visited China in the 1860s and 1870s and acquired important collections of Chinese albumin images in the local photographic studios from European and Chinese photographers. The book has an index of names and places and an extensive visual documentation accompanying individual chapters. The book is produced in separate Czech and English editions.